I realize that you are operating a business. I realize that keeping costs low is the name of the game. Honest, I do.
That being said? You need to understand something. Black Friday/Cyber Monday is not a surprise holiday that was announced 2 days ago. You’ve known this day was coming for months. You know it and I know it. So when you call me 24 hours before Black Friday, desperate to scale out your solution NOW NOW NOW because your site is going to tank otherwise?
Well, you have no one to blame but yourself. Sure, I’m going to do my best to help you. That’s what I do, but you need to understand how many clients I have. How many clients I have that think just like you do, all of whom are calling me 24 hours before Black Friday to make everything better.
In your own best business interests, plan to scale out your configuration 2-3 weeks before Black Friday and take it back down 2 weeks or so after NYE. Just put that in your budget every year. Understand that it is the name of the game. Because when you and thousands of others push administrators like me to rush scale out your configurations in a 24 hour window of time with no real opportunity to test?
Well, you’re just inviting trouble when the traffic begins to flood in.
Scale early, test often.
Just some friendly advice from a guy who has watched companies like yours make the same mistake year after year after year.